407artfoundation.org

Warsaw, September 14, 2025

Promoting Polish Art Internationally

407 Art Foundation is launching the first edition of Art From Poland to London, a project designed to give selected artists the opportunity to reach collectors in London and across the UK. This initiative is part of our broader mission, the “Promotion of Polish Art Internationally” program, which builds bridges between Polish artists and international art markets.

The program’s goal is simple yet powerful: to help art collectors discover Polish artists whose aesthetics and vision align with current market demand. This way, the Foundation not only supports artists in entering foreign collections but also strengthens the international visibility of Polish contemporary art.

Why London Matters

London is one of the world’s most influential art markets, generating around $11 billion annually and holding 18% of global market share (Art Basel & UBS, 2023). It combines historical prestige with a dynamic contemporary scene – from Old Masters and Impressionists at Christie’s and Sotheby’s to cutting-edge works showcased at Frieze London or Tate Modern.

The UK’s art buyers are diverse: established collectors with traditional tastes coexist with a younger generation of buyers eager to discover emerging voices. This dual structure makes London a perfect market for contemporary artists ready to stand out.

Price Trends in the UK Art Market

For artists planning to present their works, understanding price categories is essential:

  • Post-War and Contemporary Art: The largest segment of the UK market. According to Artprice, the average hammer price for emerging artists in this category ranges between £5,000–£20,000, with exceptional works breaking higher thresholds. Mid-career artists can achieve £30,000–£80,000, while established stars easily surpass £100,000 per work.

  • Prints and Editions: A fast-growing entry point for new collectors. Average prices range from £500 to £5,000, with limited editions often selling out quickly at fairs like Frieze London.

  • Photography: Demand for fine art photography is strong, with prices between £2,000–£15,000 for collectible prints, especially when tied to conceptual narratives.

  • Abstract Painting: Large-format works are particularly popular. Auction data shows that abstract works by younger artists frequently sell in the £8,000–£25,000 range, with prices rising steadily over the past five years.

  • Digital and Multimedia Art: Growing but volatile; often sold through galleries and hybrid auctions. Prices vary significantly, from £1,000 to £10,000+, depending on edition size and presentation.

What Collectors Are Buying Now

London collectors are increasingly seeking works that combine innovation with strong execution. Current trends include:

  • Bold abstraction: Large canvases exploring color, rhythm, and space – a field where Polish artists have a strong tradition and contemporary edge.

  • Cultural narratives: Art that reflects identity, heritage, or responds to global issues resonates with both younger and institutional buyers.

  • Cross-disciplinary works: Pieces that blur the lines between painting, photography, and installation are gaining popularity, particularly in younger demographics.

  • Affordable investment pieces: Limited editions, prints, and works in the £1,000–£10,000 range are popular among new collectors entering the market.

For Polish artists, these trends are promising: the combination of precision, originality, and conceptual depth typical of Polish abstraction offers exactly what UK collectors are looking for.

Historical Sales of Polish Art in the UK

The potential of Art From Poland To London project is reinforced by past successes of Polish artists on the UK market. Some auction results already demonstrate strong demand across styles:

  • Ewa Juszkiewicz (contemporary figurative / reinterpretation of classical portraiture): Her works have achieved prices exceeding £350,000 at international auctions, with strong representation in London sales at Christie’s and Phillips. Juszkiewicz’s approach, blending tradition with surrealist distortion, resonates with collectors who value both innovation and references to classical art.

  • Tomasz Kowalski (contemporary surrealism): His paintings, often rooted in dreamlike narratives, have been sold in London for £10,000–£40,000, appealing to collectors of emerging figurative art.

  • Piotr Uklański (conceptual and pop-cultural references): Works on paper and photography by Uklański have appeared in London auctions, often in the £20,000–£60,000 range.

  • Wojciech Fangor (Polish School of Abstraction / Op-art): Though Fangor belongs to an earlier generation, his auction results in London (often £50,000–£250,000) confirm the international appetite for Polish abstraction – a field in which today’s younger artists continue to innovate.

These examples show that Polish art has already entered the UK art market with strength, proving that both figurative reinterpretations (Juszkiewicz) and abstraction (Fangor and successors) resonate with British buyers. The steady rise in prices also highlights the investment potential of Polish contemporary artists, making London a natural next step for broader exposure.

Call for Artists

The Foundation is opening 10 spots for artists who would like to showcase their art in London as part of the 2026 edition.

Important details:
✅ No entry fees.
✅ Full curatorial and promotional support from the Foundation.

How to apply:
1️⃣ Prepare a portfolio of 10 artworks created within the last 3 years.
2️⃣ Add a short bio including art education and a list of solo and group exhibitions.
3️⃣ Write a short description of the idea behind your artistic practice.

📩 Applications in PDF format with the subject London should be sent by October 22, 2025 to: info@407artfoundation.org

The Board of the Foundation, chaired by Aron Pudełko, President of the 407 Art Foundation, will select the ten artists to participate in the project. The winners will be announced by December 31, 2025.

The Mission of the Foundation

407 Art Foundation does not operate like a traditional gallery limited to contracted artists. Instead, it works broadly to fulfill its mission: to connect Polish artists with collectors abroad, create new opportunities for international recognition, and strengthen the presence of Polish art on the global stage.

Art From Poland To London project is designed to highlight how Polish contemporary art, innovative, precise, and emotionally powerful, can meet the demands of one of the world’s most sophisticated markets.

You can also check out the “Art From Poland to Dubai” project, which will take place in 2026, and decide in which direction you want to develop your international presence.

You may Contact Us for further details.

Art From Poland To London
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